October 24-28, 2011
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Red Ribbon week began in California in 1986 in honor of Enrique “Kiki” Camarena a DEA agent who was killed by drug traffickers. It quickly became a nationwide campaign.
Red Ribbon week is about encouraging kids to be drug free. Research shows that children are less likely to use alcohol and other drugs when parents and other role models are clear and consistent in their opposition to substance use and abuse.
Please use this week as a time to have family discussions concerning the dangers of tobacco, alcohol, and drugs. A website you can visit is www.timetotalk.org. This website has a valuable tool kit and age appropriate/level talking points and tips for parents to discuss drugs or alcohol abuse with the age group of their choice: pre-school, grade school, middle school, high school and young adults.
At Coyote Creek, we are celebrating Red Ribbon Week Oct. 24-28th. We have a fun week planned and we hope you will encourage your children to participate!
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Thank you, Dolly Seidell, PTA Red Ribbon Chair |
How did National Red Ribbon week begin?
A young man named Enrique "Kikki" Camarena wanted to stop drug use. He became a Federal agent for the Drug Enforcement Administration. Sadly, he was killed while working to keep drugs out of our communities.
Kikki's friends and family wore badges of red satin to remember him and as a symbol of their promise to keep up the fight against drugs. Today, more than 80 million people across the country wear red during Red Ribbon Week to show their support for a healthy, drug-free lifestyle.
